Client Overview

Client Name: Capogna Orthodontics

Industry: Health Care

Locations: North Massapequa and Garden City, NY

Welcome to Capogna Orthodontics! As a circle of relatives-owned exercise, we're passionate about crafting lovely smiles for sufferers of all ages in North Massapequa, Garden City, NY, and the surrounding areas, along with Farmingdale, Seaford, Bethpage, Plainedge, Wantagh, New Hyde Park, Floral Park, Franklin Square, and Mineola. With two convenient places, we offer a comprehensive variety of orthodontic offerings, from traditional metallic braces to nearly invisible alignment alternatives, making sure there may be an answer for anybody. At Capogna Orthodontics, we prioritize personalized care, taking the time to explain every step of the treatment procedure in detail. Our team is dedicated to presenting an exquisite experience with bendy scheduling, which includes workplace hours six days per week. Begin your smile transformation these days by scheduling a consultation with us!

Scope of Work for SEO Tech Experts:

SEO

Local SEO

GMB Promotion

Objectives

Enhance Online Visibility: Elevate Capogna Orthodontics' seek engine ratings to draw a larger pool of ability sufferers.
Broaden Local Reach: Strengthen neighborhood search engine marketing techniques to capture sufferers from close by areas.
Increase Patient Engagement: Optimize the Google My Business profile to enhance neighborhood visibility and foster extra interplay.

Challenges

Competitive Market: Standing out in a competitive orthodontic market with many local providers.
Target Audience: Effectively reaching and engaging families and individuals seeking orthodontic care.

Our Approach

Keyword Research: Identified relevant keywords related to orthodontic care and braces.
On-Page Optimization: Optimized website content, meta tags, and headings with targeted keywords.
Content Marketing: Developed high-quality content, including blogs and articles, focusing on orthodontic treatments, patient testimonials, and FAQs.
Link Building: Implemented a link-building strategy to enhance domain authority and improve SEO performance.
Google My Business (GMB) Optimization: Optimized the GMB profile with accurate business information, photos, and patient reviews.

Results

Increased Organic Traffic:: Improved search engine rankings for targeted keywords related to orthodontic care and braces.
Enhanced Local Presence: Increased visibility in local search results, attracting more patients from the surrounding communities.
Improved Online Engagement:: Higher engagement rates through optimized content, leading to increased inquiries and patient consultations
Boosted GMB Profile: Enhanced GMB profile visibility, resulting in increased patient engagement and appointments.

Ranking Keywords:

Keywords	Initial Stage	Ranking
orthodontist massapequa ny	N/A	1st page
Dentofacial Orthopedics massapequa ny	N/A	1st page
Invisalign treatment massapequa ny	N/A	2nd page
Teeth Expanders Treatment massapequa ny	N/A	1st page
early orthodontic treatment massapequa ny	N/A	1st page

500+

Keywords on 1st Page

200%

Increase in Organic Traffic

4K+

Local Engagement

Google Analytics Report:

Last 90 days User Acquisition compared with preceding period

Last 90 days User Engagement compared with preceding period